Job Details

Job CodeCT/115/2020
Job TitleMarketing Automation Officer
Start Date10-Feb 2020
Job LocationDelhi
Experience3 - 5 Years
Age22 - 30 Years
GenderNo Preference
Annual CTC9 - 11 (INR Lacs)
DepartmentMktg / Advtg / MR / Media Planning / PR / Cor
IndustryEducation / Teaching / Training
Key Responsibilities

In consultation with the Marketing Automation Manager and Digital Advertising Manager:

  • Build, test and launch Marketo campaigns including emails, landing pages, automated flows and all other associated Marketo collateral as necessary, following the briefs provided.
  • In consultation with the Analytics and Insights Specialist, manage reporting on all campaigns executed, share results and make recommendations for improvement.
  • In consultation with the Head of User Experience, manage A/B tests on campaign collateral as required. Monitor the performance of A/B tests to continuously build on the success of winning variations.
  • Assist the Marketing Automation Manager with the day-to-day management of campaign inbox requests and liaise directly with staff from across the Navitas group as required.
  • Assist the Marketing Automation Manager with providing Marketo training for Navitas staff as required.
Req. Industry Exposure
  • Experience with any marketing automation tool preferably Marketo.
  • Basic knowledge of any CRM system preferred.
Req. Competencies

Essential

  • Excellent problem solving, critical thinking and communication skills.
  • Highly developed organisational skills with a commitment to meeting deadlines.
  • Good written and spoken English.
  • Self-starter who is comfortable working in a buzzing remote team environment.

Contact Details

Recruiter Name Prerna Khanudi
Contact Number9582442548
Contact Email IDk.prerna@career-tree.in
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